Rebranding and modernisation for Fast Ed
The brief. Well, for starters, Ed is a top bloke.
He hadn’t touched his website in a long time & decided it needed to be updated, refreshed, and more more of a promotional tool for his brand.
What we did
His old site had been around for a very long time (13 years…) on WordPress. He had a tonne of content & in order to preserve as much of the link structure as possible, we decided to stick with WordPress.
Ed’s brand had evolved quite a lot since his old site had gone live, and his digital presence needed to reflect him and where he is at now.
He’s quite a diverse character, seemingly one of those people that has 36 hours in day, unlike the rest of us. We had to make sure the site clearly and succinctly showed all the facets of his brand and what he was up to.